Multinational Pharmaceutical Company – Research & Development
At any one time, many potential candidate compounds are under development. However, only a tiny proportion will become successful retail drugs, with huge R&D costs for those that are not successful. How can the company build the best portfolio of prospect compounds, and ensure that investment is afforded only to the best prospects?
Oxford Risk:
The benefit was a more informed approach to R&D investment decisions. Managers were empowered to exercise judgement to complement the quantitative analysis, which previously might have been the only consideration.